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Time and Timing

Announcements, From the Desk Of, Ideas, Lifestyle

Time and Timing

by Craig Williams • May 14, 2021May 15, 2021
Blue Sky Sessions

Design, Design Management, Ideas, UX

Blue Sky Sessions

If your organization doesn’t “get” the value of design, here’s a great way to change their perception from the inside out.

by Craig Williams • May 11, 2020May 11, 2020
Defender 90: The Most Beautiful Rectangle

Inspiration, Lifestyle

Defender 90: The Most Beautiful Rectangle

In quarantine, things feel a bit off. For some reason I’ve been feeling the urge to soak up inspiration like a sponge. At the moment, I can’t get enough of ...
by Craig Williams • April 9, 2020April 20, 2020
Designing a Better Native Experience

Apps, Design, Design Management, UX

Designing a Better Native Experience

Several business needs came together to help kickstart the project for an overhauled “Start Screen” in our native apps.

by Craig Williams • March 19, 2020March 20, 2020
Inspiration Winter 2020

Inspiration, Lifestyle

Inspiration Winter 2020

Winter in the Pacific Northwest is a peculiar thing.

by Craig Williams • January 30, 2020
Limited Run: Rangemaster Treble Booster

Loud

Limited Run: Rangemaster Treble Booster

For a short while, I’ll be selling a limited run of Dallas Rangemaster clones on Reverb.

by Craig Williams • January 18, 2020

Design, Design Management, UX

Your In-house Design Team Doesn’t Need a Brief

Every so often, someone in an organization gets the idea that the design team needs a brief. The reality is a brief can set a designer up for failure and ...
by Craig Williams • December 23, 2019December 24, 2019
Building a Component Library From the Ground Up

Design, Design Management, UX

Building a Component Library From the Ground Up

When adding a new component or pattern (or adjusting one that already exists), thinking critically about where it belongs is just as important as how it’s built.

by Craig Williams • September 2, 2019March 16, 2020
Rebranding Goldstar

Design

Rebranding Goldstar

Goldstar’s new brand goes a long way towards connecting with our specific audience. Here’s how we got there.

by Craig Williams • August 25, 2019March 19, 2020
New Ritual “Albatross” Compressor

Loud

New Ritual “Albatross” Compressor

A vintage-style compressor that isn’t I recently finished what I’m calling the Albatross compressor, based on a Keeley 4-knob compressor. I had originally planned to build a modified Ross compressor ...
by Craig Williams • July 2, 2019July 2, 2019
Many Designers Working as One

Design, UX

Many Designers Working as One

One of the best byproducts of a design team working in Abstract is that it allows the team to melt into one.

by Craig Williams • June 28, 2019March 25, 2020

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